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Digital Self Care

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What AI Agents Need to Understand Telecoms Networks

July 22, 2026

The shift to AI-native operations begins by designing telecoms environments that agents can understand. When network data is centalised and contextualised, AI can begin delivering real value.

Why Becoming AI-Native Must Begin with Connected Data

July 9, 2026

In many cases, operators already possess the information needed to improve decisions. The challenge is connecting it across the organisation so that its full value can be realised.

What's New in SmartTools: Latest Platform Updates

July 1, 2026

Recent updates include a new AI feature, Air-2-Ground visualisation view for drones and aircraft and updates to our in-building layers to view coverage floor by floor.

What happens to your investment when the AI technology changes?

June 30, 2026

If the value of the workflow depends on one model behaving in one particular way, it's has not really an AI capability, but a dependency on something that you do not control.

The Mobile Network: AI-Native Telco Market Update

June 19, 2026

What does it really take to make AI useful in telco operations? That question sits at the heart of The Mobile Network’s latest market report, The AI-Native Telco. The following article originally appeared in the report.

Metricell Wins 2026 King's Award for Innovation

May 6, 2026

Metricell is proud to have won our fourth Enterprise Award, following previous Queen’s Awards for Enterprise in 2012, 2016 and 2020 — and our first King’s Award.

What's New in SmartTools: Latest Platform Updates

April 1, 2026

Recent updates include the launch of our in-building analysis layers, a new feature to model the impact of a site/sector NTQ and an improved workflow for managing network tasks.

What's New in SmartTools: Latest Platform Updates

January 13, 2026

Recent updates include enhanced visibility into indoor network performance, improved data export capabilities for smoother reporting and a centralised dashboard library.

Why Many Telecoms Are Not Yet Ready for AI at Scale

August 28, 2025

While the promise of AI is widely acknowledged, many telecom operators are not yet in a position to implement these tools at scale. The reality is that without the right foundations AI initiatives are likely to underperform.

Embracing AI in Telecommunications: Revolutionising Self-Care Solutions and Root-Cause Analysis

September 16, 2024

The telecommunications industry is undergoing a shift with the rise of Artificial Intelligence (AI). With increasing customer demands and network complexity, telcos are seeking innovative ways to streamline operations and deliver superior customer service.

How AI is Revolutionising Root-Cause Analysis in Telecoms

August 6, 2024

Over the last few years, Metricell’s software has helped network operators handle millions of customer trouble tickets, arising from a variety of network-related issues. Despite the range of customer reported problems, be it call drops, slow data speeds or poor mobile signal, the root causes typically boil down to known incidents, maintenance activities, or underlying problems with coverage.

Introducing AIDA, Metricell’s New AI Device Assistant

July 8, 2024

AIDA represents the next generation of self-care solutions, utilising AI which has been built using millions of telecommunications data inputs.

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